Management, BBA

Program Description

The major is designed to provide entry-level knowledge, skills, and concepts for general management. Management majors take a common core of management courses. These courses provide a basic understanding of the nature of organizations, effective acquisition and utilization of human and physical resources, and the skills required to carry out the managerial functions of planning, organizing, directing, and controlling. 

A sound background in management fundamentals, coupled with applied classroom experiences, can accelerate an individual's progress in obtaining positions of greater responsibility. Students completing the major will be better prepared to handle supervisory or managerial positions in profit, not-for-profit, and governmental organizations.

This major is offered on the Island Campus, the RELLIS Campus, and fully online.

Students should complete the Business Foundation Curriculum in the freshman and sophomore years. 

BBA Student Learning Goals and Objectives    

  • G1. To Be Effective Communicators
    • CG1.O1 – Demonstrate the ability to write professionally
    • CG1.O2 – Prepare and deliver professional presentations
    • CG1.O3 – Practice professional interactions
  • G2. To Be Competent in Business Practices
    • CG2.O1 – Demonstrate key concepts in business disciplines
    • CG2.O2 – Use technology to analyze relevant data
  • G3. To Be Good Decision Makers
    • CG3.O1 – Identify key factors for decision making
    • CG3.O2 – Analyze alternative solutions and make a decision
  • G4. To Be Good Citizens
    • CG4.O1 – Identify ethical concepts 

In addition, all Management Majors will demonstrate knowledge of key Management theories and concepts and will apply these Management theories and concepts correctly.

General Requirements for BBA Degree

Requirements Credit Hours
Core Curriculum Program 42
First-Year Seminars (when applicable)1 0-2
Business Core 45
Management Major Requirements 24
Electives 9
Total Credit Hours 120-122

Full-time, first time in college students are required to take the first-year seminars.

Program Requirements

Full-time, First-Year Students
UNIV 1101University Seminar I *1
UNIV 1102University Seminar II *1
Core Curriculum Program
University Core Curriculum42
Business majors are required to complete the following courses as part of their University Core Curriculum Program:
Macroeconomics Principles *
Mathematics for Business and Social Sciences 1
Business Core
BUSI 0011COB Orientation 2,*0
ACCT 2301Financial Accounting3
ACCT 2302Managerial Accounting3
BAIS 2301Computer Applications in Business3
BAIS 3310Management Information Systems Concepts3
BAIS 3311Data Analysis and Statistics3
BLAW 3310Legal Environment of Business *3
ECON 2302Microeconomics Principles *3
FINA 3310Financial Management *3
MATH 1325Calculus for Business & Social Sciences 13
MGMT 3310Principles of Management3
MGMT 3315Business Communications *3
MGMT 4388Business Strategy *3
MKTG 3310Principles of Marketing *3
OPSY 4314Operations Management *3
International Business Course
Select one of the following depending on major:3
Multinational Entities: Accounting and Consolidations (for Accounting Major) 3,*
International Economic Issues (for Business Economics Major)
International Finance (for Finance Major)
Multinational Management (for Management Major) *
International Marketing (for Marketing Major)
International Business (for all other Majors)
Management Major Requirements
MGMT 3318Organizational Behavior *3
MGMT 3320Human Resource Management *3
MGMT 3350Business Ethics and Decision Making3
MGMT 4320Leadership Development *3
Management Electives
Select 12 hours from the following: 412
Organization Change *
Social Entrepreneurship
Entrepreneurship, Creativity, & Innovation
Organization Staffing *
Small and Family Business
New Venture Creation
Strategic Human Resource Management
Current Topics in Management
Directed Individual Study *
Internship in Management
Upper-level Business Elective3
Business Elective3
Non-Business or Business Elective3
Total Hours122

Higher level mathematics course may be accepted as a substitute with approval.


All Business Majors and Minors must complete BUSI 0011 COB Orientation (0 sch) before or during their first semester enrolled in upper-division Business courses.


ACCT 3318 Multinational Entities: Accounting and Consolidations (3 sch) may be taken as either International Business Course or as an Accounting Elective but not both.


Students should choose electives that fit their interests and career aspirations.  Please be aware that courses cannot be counted as part of the Core Requirements and again as a Management Elective.


Online offering


Blended offering


Course prerequisites are strictly enforced.

Course Sequencing

Plan of Study Grid
First Year
BUSI 0011 COB Orientation 0
Creative Arts Core Requirement 3
ECON 2301 Macroeconomics Principles 3
HIST 1301 U.S. History to 1865 3
ENGL 1301 Writing and Rhetoric I 3
Life & Physical Science Core Requirement 3
UNIV 1101 University Seminar I 1
COMM 1311 Foundation of Communication 3
HIST 1302 U.S. History Since 1865 3
ECON 2302 Microeconomics Principles 3
Language, Philpsophy & Culture Core Requirement 3
MATH 1324 Mathematics for Business and Social Sciences 3
UNIV 1102 University Seminar II 1
Second Year
ACCT 2301 Financial Accounting 3
Business Elective 3
Component Area Option Core Requirement 3
MATH 1325 Calculus for Business & Social Sciences 3
POLS 2305 U.S. Government and Politics 3
ACCT 2302 Managerial Accounting 3
BAIS 2301 Computer Applications in Business 3
Component Area Option Core Requirement 3
Life & Physical Science Core Requirement 3
POLS 2306 State and Local Government 3
Third Year
MGMT 3310 Principles of Management 3
MGMT 3315 Business Communications 3
FINA 3310 Financial Management 3
BLAW 3310 Legal Environment of Business 3
MKTG 3310 Principles of Marketing 3
MGMT 3320 Human Resource Management 3
MGMT 3318 Organizational Behavior 3
BAIS 3310 Management Information Systems Concepts 3
BAIS 3311 Data Analysis and Statistics 3
Management Elective 3
Fourth Year
MGMT 3350 Business Ethics and Decision Making 3
MGMT 4315 Multinational Management 3
OPSY 4314 Operations Management 3
Non Business Elective 3
Management Elective 3
Management Elective 3
Management Elective 3
MGMT 4320 Leadership Development 3
Upper Level Business Elective 3
MGMT 4388 Business Strategy 3
 Total Hours122


MGMT 3310  Principles of Management  
3 Semester Credit Hours (3 Lecture Hours)  

Explores fundamental management principles and theories of organizations. Emphasis is placed on the basic functions of management: planning, organizing, directing, and controlling. Topics include the external environment, ethics, international management, decision making, organizational structure, human resource management and diversity, motivation, group dynamics, and control mechanisms.

Prerequisite: BUSI 0011.

MGMT 3315  Business Communications  
3 Semester Credit Hours (3 Lecture Hours)  

Introduces the fundamentals of effective communication in business and administration. Emphasis is placed on the application of modern techniques to business writing, professional presentations, group communications, verbal communications, nonverbal communications, and listening.

Prerequisite: BUSI 0011.

MGMT 3318  Organizational Behavior  
3 Semester Credit Hours (3 Lecture Hours)  

Introduces factors that influence interactions between individuals and groups in work environments. Topics include individual differences and diversity, motivation, leadership, power and influence, conflict, organizational culture, stress, and teams.

Prerequisite: MGMT 3310.

MGMT 3320  Human Resource Management  
3 Semester Credit Hours (3 Lecture Hours)  

Explores the comprehensive set of managerial activities carried out in organizations to develop and maintain a qualified workforce. Topics include the legal environment, recruitment, selection, training, employee appraisals, compensation systems, and employer relations.

Prerequisite: MGMT 3310.

MGMT 3350  Business Ethics and Decision Making  
3 Semester Credit Hours (3 Lecture Hours)  

Historical and contemporary views of business as a social institution; focus is on the nature of ethics and the utilization of codes of ethics, decision-making processes, critical thinking, and creative problem solving.

Prerequisite: MGMT 3310.

MGMT 3355  Organization Change  
3 Semester Credit Hours (3 Lecture Hours)  

An in-depth study of group and organization-wide interventions designed to improve the group and organization's ability to cope with change and manage continuous improvement. Emphasis is on developing processes to improve group dynamics, organization-wide health and effectiveness, and on a systems approach to diagnosing and solving problems.

Prerequisite: MGMT 3310.

MGMT 3360  Social Entrepreneurship  
3 Semester Credit Hours (3 Lecture Hours)  

Introduces the theory and practice of mission-driven organizations.  Emphasis is on understanding unmet social needs and opportunities and creating a viable sustainable social venture. 

Prerequisite: MGMT 3310.

MGMT 3370  Entrepreneurship, Creativity, & Innovation  
3 Semester Credit Hours (3 Lecture Hours)  

The student will learn the description and analysis of the characteristics that produce creative opportunities and commercially sustainable innovations. Factors inside and outside the entrepreneurial firm that influence creativity and innovation are also considered as they affect successful business decisions.

MGMT 4305  Organization Staffing  
3 Semester Credit Hours (3 Lecture Hours)  

Examines the concepts, methods, and problems encountered in the development, validation, and utilization of employee recruitment, selection, training, and career development. Legal defensibility, and organizational effectiveness of staffing and development will be discussed.

Prerequisite: MGMT 3320.

MGMT 4315  Multinational Management  
3 Semester Credit Hours (3 Lecture Hours)  

A study of management processes and their application across different cultural, economic and legal environments. The course focuses on differences among values, beliefs, perceptions, attitudes and behaviors across national and cultural boundaries that affect the employee work and performance.

Prerequisite: MGMT 3310 or 3310.

MGMT 4320  Leadership Development  
3 Semester Credit Hours (3 Lecture Hours)  

A study of traditional and contemporary leadership models, styles, and practices. Focuses on self-assessment and the characteristics of leaders important to effective leadership outcomes.

Prerequisite: MGMT 3310.

MGMT 4350  Small and Family Business  
3 Semester Credit Hours (3 Lecture Hours)  

Examines the entrepreneurial aspects and the ongoing management of a small and family business enterprises, with a focus on achieving and sustaining competitive advantage.  Additional topics include the unique aspects of family business, leadership, decision-making, management, marketing, financial controls and other mission-critical processes.

Prerequisite: MGMT 3310.

MGMT 4370  New Venture Creation  
3 Semester Credit Hours (3 Lecture Hours)  

Students will learn how to analyze the feasibility of a new product, service, or innovation within the entrepreneurial organization. Students learn to develop business plans necessary for the creation of start-up enterprise to include specific business practices, finances, and obligations of the firms created and maintained by entrepreneurs. Factors inside and outside the entrepreneurial enterprise are researched and analyzed as they affect successful new venture business decisions. MGMT 3310 or Junior standing or above and permission of the instructor.

Prerequisite: MGMT 3310.

MGMT 4380  Diversity in Organizations  
3 Semester Credit Hours (3 Lecture Hours)  

This course examines the implications of employee diversity in organizations. Diversity is affected by many issues outside of organizations, including historical views of race, gender roles (societal norms, socialization), legislation, demographic trends, and other issues. The purpose of this course is to introduce students to theoretical and practical ideas about diversity in organizations, increase understanding of the concept of diversity in organizations, reduce discrimination, and increase fairness and equality to employees, applicants, and customers. It will improve students’ ability to address diversity as a manager and employee.

Prerequisite: MGMT 3310.

MGMT 4385  Strategic Human Resource Management  
3 Semester Credit Hours (3 Lecture Hours)  

An examination of the issues important to human resource planning. Emphasis is on the processes and activities used to develop human resource objectives, practices, and policies to meet the needs and opportunities of an organization and improve organizational effectiveness.

Prerequisite: MGMT 3320.

MGMT 4388  Business Strategy  
3 Semester Credit Hours (3 Lecture Hours)  

Analytical process and methodology for policy-strategy formulation, approached as a multi-level, integrative process. Analysis focused on integration of skills and competencies acquired through the BBA program. Students may register for this course only after the successful completion of all other courses in the Business Core Requirements.

MGMT 4390  Current Topics in Management  
1-3 Semester Credit Hours (3 Lecture Hours)  

Selected topics for special study related to management functions, processes or issues. May be repeated for credit when topics vary.

MGMT 4396  Directed Individual Study  
1-3 Semester Credit Hours (3 Lecture Hours)  

Individual supervised study and a final report.

MGMT 4398  Internship in Management  
3 Semester Credit Hours (3 Lecture Hours)  

Supervised full-time or part-time, off-campus training in business or government organization. Oral and written reports required.