General Business, BBA

Program Description

This program of study provides a broad-based business background for those persons who are interested in a business career but do not wish to specialize in a specific functional area. Study in the various business disciplines provides a broader competency base for those who may want to work in or to manage small businesses or selected not-for-profit organizations. This major provides a background for entry-level work in a broad range of businesses. An On Campus format provides a mix of online, face-to-face, and blended courses. An Online completion format provides 60 hours of online courses.

Complete the Business Foundation Curriculum in the freshman and sophomore years.

BBA Student Learning Goals and Objectives

  • G1.  To Be Effective Communicators
    • O1.  Students will demonstrate the ability to identify the appropriate  message purpose, select appropriate organization, provide sufficient supporting details, and use effective mechanics.
    • O2.  Students will demonstrate the ability to prepare (content, presentation and media) and deliver (verbally and nonverbally) a professional presentation.
  • G2.  To Be Competent in Business Practices
    • O1.  Students will demonstrate knowledge of key business theories and concepts and will apply these business theories and concepts correctly.
    • O2.  Students demonstrate the ability to incorporate theories, concepts, and practices across multiple disciplines to produce practical answers.
    • O3.  Students will effectively analyze data.
  • G3.  To Be Good Decision Makers
    • O1.  Students will demonstrate the ability to identify valid, reliable and important information applicable to the issue being studied.
    • O2.  Students will demonstrate the ability to analyze multiple responses to issues.
    • O3.  Students will demonstrate the ability to determine and support an appropriate decision.
  • G4.  To Be Good Citizens
    • O1.  Students will demonstrate the ability to identify ethical concepts.

In addition, all General Business Majors will demonstrate knowledge of key International Business theories and concepts, and will apply these International Business theories and concepts correctly.

BBA General Business Online Completion

This program of study provides a broad-based business background for those persons who are interested in a business career but do not wish to specialize in a specific functional area. Study in the various business disciplines provides a broader competency base for those who may want to work in or to manage small businesses or selected not-for-profit organizations. This major provides a background for entry-level work in a broad range of businesses.  An On-Campus format provides a mix of online, face-to-face, and blended courses.  An Online completion format provides 60 hours of online courses. The course schedule for the Online BBA General Business option will differ from on-campus course offerings and may not include all course options available to on-campus students.

Entry Requirements

Applicants who have completed 42 hours with a GPA of 2.0 or higher may be accepted into the Online General Business BBA Completion Program.  Students may transition into the upper division course sequence as they complete the University Core Curriculum and 60 hours including the following courses or their equivalents:

ACCT 2301Financial Accounting3
ACCT 2302Managerial Accounting3
ECON 2302Microeconomics Principles *3
MISY 2305Computer Applications in Business *3
MATH 1325Calculus for Business & Social Sciences (Higher level mathematics course may be accepted as substitute with approval)3
Non-Business elective3
All Business majors are required to complete the following courses as part of their University Core Curriculum Program:
ECON 2301Macroeconomics Principles *3
MATH 1324Mathematics for Business and Social Sciences (Higher level mathematics course may be accepted as a substitute with approval)3
*

Online offering

General Requirements for BBA Degree

Requirements Credit Hours
Core Curriculum Program 42
First-Year Seminars (when applicable)1 0-2
Business Core 45
General Business Major Requirements 24
Electives 9
Total Credit Hours 120-122
1

Full-time, first time in college students are required to take the first-year seminars.

Program Requirements

Full-time, First-Year Students
UNIV 1101University Seminar I *1
UNIV 1102University Seminar II *1
Core Curriculum Program
University Core Curriculum42
Business majors are required to complete the following courses as part of their University Core Curriculum Program:
Macroeconomics Principles *
Mathematics for Business and Social Sciences 1
Business Core
BUSI 0011Cob Student Code of Ethics and Plagiarism 2,*0
ACCT 2301Financial Accounting3
ACCT 2302Managerial Accounting3
BLAW 3310Legal Environment of Business *3
BUSI 0088Graduation Requirements Review0
ECON 2302Microeconomics Principles *3
FINA 3310Financial Management *3
MATH 1325Calculus for Business & Social Sciences 13
MGMT 3310Principles of Management3
MGMT 3315Business Communications *3
MGMT 4388Business Strategy *3
MISY 2305Computer Applications in Business *3
MISY 3310Management Information Systems Concepts *3
MKTG 3310Principles of Marketing *3
OPSY 4314Operations Management *3
ORMS 3310Data Analysis and Statistics *3
International Business Course
Select one of the following depending on major:3
Multinational Entities: Accounting and Consolidations (for Accounting Major) 3,*
International Economic Issues (for Business Economics Major)
International Finance (for Finance Major)
Multinational Management (for Management Major) *
International Business (for all other Majors)
General Business Major Requirements
Accounting
Select one of the following:3
Intermediate Accounting I *
Cost Accounting *
Multinational Entities: Accounting and Consolidations *
Governmental and Not-for-Profit Accounting
Oil, Gas, & Energy Accounting *
Federal Income Tax I *
Fraud Examination *
Accounting Information Systems *
Finance
Select one of the following:3
Financial Markets and Institutions
Intermediate Corporate Finance
Investments
Real Estate Principles *
Management
Select one of the following:3
Human Resource Management *
Leadership Development *
Marketing
Select one of the following:3
Advertising and Promotional Strategy *
Entrepreneurial Marketing *
Social Media Marketing *
Business Electives
Select one Business Elective3
Select 9 hours of upper-level Business Electives9
Electives
Upper-level Business Elective3
Business Elective3
Non-Business Elective3
Total Hours122
1

Higher level mathematics course may be accepted as a substitute with approval.

2

All Business Majors and Minors must complete BUSI 0011 Cob Student Code of Ethics and Plagiarism (0 sch) before or during their first semester enrolled in upper-division Business courses.

3

ACCT 3315 Multinational Entities: Accounting and Consolidations (3 sch) may be taken as either International Business Course or as an Accounting Elective but not both.

*

Online offering

^

Blended offering

Note:

Course prerequisites are strictly enforced.

General Requirements for BBA Online Completion

Requirements Credit Hours
Business Core 30
General Business Major Requirements 12
Business Electives 18
Total Credit Hours 60

Online Program Requirements

(all available Online)

Business Core
BUSI 0011Cob Student Code of Ethics and Plagiarism 1,*0
BLAW 3310Legal Environment of Business *3
BUSI 0088Graduation Requirements Review0
FINA 3310Financial Management *3
MGMT 3310Principles of Management3
MGMT 3315Business Communications *3
MGMT 4388Business Strategy *3
MISY 3310Management Information Systems Concepts *,^3
MKTG 3310Principles of Marketing *3
OPSY 4314Operations Management *3
ORMS 3310Data Analysis and Statistics *3
MGMT 4315Multinational Management *3
or BUSI 4310 International Business
General Business Major Requirements
ACCT 4355Accounting Information Systems *3
FINA 3354Real Estate Principles *3
MGMT 3320Human Resource Management *3
MKTG 3315Advertising and Promotional Strategy *3
Business Electives
Upper-level Business Electives15
Business Electives3
Total Hours60
1

All Business Majors and Minors must complete BUSI 0011 Cob Student Code of Ethics and Plagiarism (0 sch) before or during their first semester enrolled in upper-division Business courses.

*

Online offering

^

Blended offering

Course Sequencing

Plan of Study Grid
First Year
FallHours
BUSI 0011 Cob Student Code of Ethics and Plagiarism 0
Creative Arts Core Requirement 3
ECON 2301 Macroeconomics Principles 3
ENGL 1301 Writing and Rhetoric I 3
HIST 1301 U.S. History to 1865 3
Life & Physical Science Core Requirement 3
UNIV 1101 University Seminar I 1
 Hours16
Spring
COMM 1311 Foundation of Communication 3
HIST 1302 U.S. History Since 1865 3
ECON 2302 Microeconomics Principles 3
Language, Philpsophy & Culture Core Requirement 3
MATH 1324 Mathematics for Business and Social Sciences 3
UNIV 1102 University Seminar II 1
 Hours16
Second Year
Fall
ACCT 2301 Financial Accounting 3
Business Elective 3
Component Area Option Core Requirement 3
MATH 1325 Calculus for Business & Social Sciences 3
POLS 2305 U.S. Government and Politics 3
 Hours15
Spring
ACCT 2302 Managerial Accounting 3
Component Area Option Core Requirement 3
Life & Physical Science Core Requirement 3
MISY 2305 Computer Applications in Business 3
POLS 2306 State and Local Government 3
 Hours15
Third Year
Fall
MGMT 3315 Business Communications 3
MGMT 3310 Principles of Management 3
FINA 3310 Financial Management 3
MISY 3310 Management Information Systems Concepts 3
Non Business Elective 3
 Hours15
Spring
MKTG 3310 Principles of Marketing 3
Upper Level FINANCE 3
Upper Level ACCOUNTING 3
ORMS 3310 Data Analysis and Statistics 3
International Business Course 3
 Hours15
Fourth Year
Fall
Upper Level MANAGEMENT 3
Upper Level MARKETING 3
OPSY 4314 Operations Management 3
BLAW 3310 Legal Environment of Business 3
Upper Level Business Elective 3
 Hours15
Spring
Upper Level Business Elective 3
Upper Level Business Elective 3
Upper Level Business Elective 3
Upper Level Business Elective 3
MGMT 4388 Business Strategy 3
 Hours15
 Total Hours122

Courses

BUSI 0010  Orientation to Online Learning  
0 Semester Credit Hours  

This non-credit, no-cost, self-paced web-based course introduces new online MBA and new online Master of Accountancy students to successful online learning practices and the Blackboard Learn environment.

BUSI 0011  Cob Student Code of Ethics and Plagiarism  
0 Semester Credit Hours  

The emphasis of this non-credit, web-based course is educational. It covers the provisions in the COB Student Code of Ethics and covers information related to the issue of plagiarism. It prepares business majors to successfully complete an online test to meet a requirement for graduation.

BUSI 0088  Graduation Requirements Review  
0 Semester Credit Hours  

The purpose of this non-credit, web-based course is educational.  This no cost course provides important information to prepare students for a successful progression toward graduation.

Prerequisite: MGMT 3312.

Co-requisite: MGMT 3310.  
BUSI 1310  Introduction to the Business Environment  
3 Semester Credit Hours (3 Lecture Hours)  

An overview of the nature of business and its environment. Emphasizes the dynamic role of business in everyday life and its importance to society. Not open to Juniors or Seniors majoring in business.

TCCNS: BUSI 1301  
BUSI 4310  International Business  
3 Semester Credit Hours (3 Lecture Hours)  

An understanding of international business including its importance in today's world, the evolution of international institutions and the monetary system, the differences and similarities among nations and cultures, and the special characteristics of the business functions in a global setting.